Top 10 Corporate Fundraising Ideas to Raise Money for Charity

Discover 10 creative corporate fundraising ideas to boost team morale, support great causes, and hit your CSR goals with GiveWheel.

Top 10 Corporate Fundraising Ideas to Raise Money for Charity

Looking to make a meaningful impact while boosting team morale? Corporate fundraising is a powerful way to engage employees, support important causes, and showcase your company’s commitment to social responsibility. At GiveWheel, we make it easy for businesses to run, manage, and amplify their fundraising campaigns, all in one place.

Here are 10 creative corporate fundraising ideas to help your team raise money for charity and boost your CSR strategy.

1. Charity Challenge Events

From 10k runs and cycle challenges to triathlons and endurance events, physical challenges encourage teamwork, resilience, and healthy competition. Get your employees to take part as a group, and raise funds via a shared GiveWheel fundraising page.

Tip: Choose a challenge that aligns with your team’s interests and offer training support or incentives to boost sign-ups.

2. Run a DonorLed Fundraising Event

One size doesn’t fit all — and that’s where DonorLed shines. Instead of choosing a single charity, let your employees raise money collectively while donating to the causes that matter most to them. With GiveWheel's DonorLed feature, funds raised from a single event can be split between multiple employee-selected charities.

Tip: Launch a company-wide challenge (like a run, steps challenge or bake-off) using DonorLed to maximise inclusivity, employee engagement, and overall impact.

3. Fundraising Coffee Mornings or Bake Sales

Bring people together over food! Host a charity coffee morning with cakes and hot drinks, or organise a potluck lunch where employees bring in homemade dishes. Colleagues can donate to attend, taste, or vote for their favourite items — with all proceeds going to charity.

Tip: Add a theme (e.g. "International Flavours" or "Great Office Bake Off") to boost participation and make it more fun.

4. Matched Giving

Double the impact of your employees’ donations by matching what they raise. Whether it’s a sponsored walk or a raffle, matched giving boosts morale and shows corporate commitment to social good.

Tip: Publicise your matched giving policy clearly and regularly to ensure employees take full advantage.

5. Team Fundraising Competitions

Turn fundraising into a company-wide competition. Set up departments or teams with their own GiveWheel pages, and offer prizes for the most raised.

Tip: Create a fundraising leaderboard and send weekly progress updates to spark momentum.

6. Charity Auctions and Raffles

Host a charity auction or raffle at a company event or virtually. Encourage donations of experiences (e.g. lunch with the CEO), products, or services. This not only raises money but can spotlight employee skills and talents.

Tip: Use GiveWheel to collect and showcase auction proceeds and pledges.

7. Office Give-Up Challenge

Ask employees to give up a luxury item (coffee, takeaway, online shopping) for a week or a month and donate the savings. It’s a great way to combine mindfulness and impact.

Tip: Encourage staff to share what they’re giving up and why — personal stories boost donations.

8. Sponsored Dress-Up or Dress-Down Days

Classic but effective! Whether it’s wearing pink for Breast Cancer Awareness or a “Dress Like Your Boss” day, encourage small donations to take part.

Tip: Let the team vote on the theme to increase buy-in and excitement.

9. Wellbeing for Good: Miles for Charity

Encourage employees to walk, run, cycle or even meditate their way to wellness. Track their progress using apps and link their efforts to a GiveWheel fundraising goal.

Tip: Set a collective distance or time-based goal to unify the team around a shared target.

10. Launch a Charity of the Year Programme

Nominate a charity each year and build your fundraising activities around supporting it. This creates long-term engagement, boosts internal visibility, and gives you a clear story for stakeholders and customers.

Tip: Let employees vote on the chosen charity each year to build a sense of ownership and alignment.

Why Use GiveWheel for Your Corporate Fundraising?

At GiveWheel, we help businesses launch engaging, multi-charity fundraising campaigns with full visibility, impact reporting, and donor-led flexibility. Whether you’re a small business or a large corporation, our tools make it simple to raise more and engage employees deeply in your purpose.

  • Track donations per team or department
  • Match funding and report on impact
  • Choose from any UK-registered charity
  • Align with your CSR goals and ESG reporting

Ready to Launch Your Corporate Fundraiser?

Explore how GiveWheel for Business can support your team’s fundraising journey.

Create Your Fundraising Page

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