Today’s employees want to feel connected to the causes they support, and they want their employer’s giving strategy to reflect the same diversity, inclusivity, and choice they value in the workplace - a trend highlighted in Fidelity Charitable’s 2024 study reported by NonProfit PRO That’s where GiveWheel’s DonorLed model comes in - a flexible approach that empowers employees to give in the way that suits them best, while making life simpler for corporates. The Limits of “One Charity Fits All” Employees may feel disconnected from the cause if it doesn’t align with their own passions. The organisation’s impact is restricted to just one area, failing to reflect the broad spectrum of interests across its workforce. Engagement risks being low when staff don’t feel their voices are part of the decision. The result? A giving programme that feels top-down and less inclusive than intended. DonorLed: Choice That Drives Engagement With GiveWheel’s DonorLed model, companies can empower their employees to direct donations to the causes that matter most to them. Rather than compromise on a single partner, every individual can engage in a way that feels meaningful. Three Flexible Options Unlimited – Employees have complete freedom to support any registered charity, ensuring the widest possible scope of impact. Split – Employees can divide donations between multiple causes, reflecting their personal values and the different issues they care about. Selective – The company curates a shortlist of charities aligned with its purpose or values, while still offering employees the power to choose from within that set. This flexibility balances inclusivity with alignment, giving businesses the ability to shape their giving strategy without restricting employee choice. Why Corporates Love It Diversity of Impact: From environmental causes to local community groups, your company’s giving reflects the diversity of your workforce. Employee Engagement: Staff feel valued when they have choice, driving higher participation and stronger connection to your CSR programme. Simplified Administration: No more difficult debates over which single charity to support - the DonorLed model takes the pressure off decision-makers. Authentic Responsibility: By enabling employees to direct support, your business demonstrates inclusivity and trust, both inside and outside the organisation. The Future of Corporate Giving The workplace is evolving - and so should corporate giving. GiveWheel’s DonorLed model, with its Unlimited, Split, and Selective options, makes charitable giving more inclusive, more engaging, and more impactful. Find out how GiveWheel can transform your corporate giving strategy today.